Jack Churchill was founded in order to speak to a different group of individuals.. a group we felt was under-served with brands they could truly resonate with. These people include:
1. Those who think differently than the rest.. who march to their own beat and aren't afraid to challenge the status quo.
Just because something is traditionally done a certain way doesn't necessarily mean it's being done the best way. We encourage unconventionality.
2. Those who are ambitious and versatile.. who know when it's time to grind and when it's time to have fun.
There's a time and place for everything. The phrase "work hard play hard" has become cliche but there's really no better way to put it. Be the best at what you do.
3. Those who are proud of who they are and where they come from.
For us, that place happens to be the northeast United States. That is why 100% of our production currently takes place in Fall River, Massachusetts. But that applies on a global scale. Whoever you are and wherever you're from, rep it with pride.
4. Those who value quality products for reasonable prices.